Greg Matusky - CEO Gregory FCA Public Relations

Greg Matusky is a passionate student of human communications and how it powers our culture, economy, and future. As CEO of Gregory FCA, one of the 40 largest PR firms in America, he has helped develop the communication skills of hundreds of professionals, providing them with insights from more than 40 years of experience in storytelling, from his beginnings as a magazine article writer to his present role as head of Gregory FCA.

A student of Gladwell, Pinker, and Chomsky, he is not afraid to delve into the rabbit holes of linguistics and cognition to uncover the process of human communications and share his discoveries. His most recent interest lies in artificial intelligence and how AI transforms corporate communications and public relations. In that respect, he oversaw the development of one of the first generative AI tools for public relations professionals, Gladwrite, which his team created before OpenAI introduced ChatGPT in November 2022. In early 2023, the team at Gregory FCA launched WriteRelease, a free AI press release creation tool customized to produce more than 70 news release types. Matusky’s fascination with AI is driven by a deep desire to allow others to do it digitally in seconds, which took him years to master.

Last year, Matusky launched his podcast series, "The Disruption is Now," where he interviews leaders across various industries to explore how AI impacts their fields.