The PIO Podcast

Mastering Crisis Communication: Insights from Alicia Johnson

AShamaluevMusic/AShamaluev/Aleksandr Shamaluev Season 6 Episode 28

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

0:00 | 49:44

Send us Fan Mail

Episode Summary: In this episode, Alicia Johnson, founder of Two Lynchpin Road, shares valuable strategies for effective public communication during emergencies. Discover how trust, transparency, and community engagement shape public perception and improve crisis response.

BIO: Alicia is an emergency manager, resilience strategist, and Founder and CEO of Two Lynchpin Road — a woman-owned resilience consulting firm. With over 20 years of on-the-ground experience, she has spent her career on the question disaster response never fully answers: why do some communities recover while others don't — and what does trust have to do with it?

 That question drives her Resilience Operating System, which treats Trust Infrastructure — the measurable connections between institutions and the communities they serve — as a non-negotiable foundation for disaster preparedness. Alicia's work helps governments and organizations build community trust, strengthen public engagement, and create information systems that actually reach people before a crisis demands it.

 She has served as an expert to NATO, built White House-recognized preparedness resources, and worked with clients ranging from the City of Sonoma to state emergency management agencies across the country.

 When she's not building trust infrastructure before a crisis tests it, you'll find her taking photographs and planning her next travel adventure. 10 countries, 47 states, and counting.

https://twolynchpinroad.com


Support the show

Our premiere sponsor, Social News Desk, has an exclusive offer for PIO Podcast listeners. Head over to socialnewsdesk.com/pio to get three months free when a qualifying agency signs up.